Increasing Intrapreneurial Intentions among Business Students: Using a Net-Enabled Business Innovation Cycle (NEBIC) Theory Team Project

Authors

Jennifer Nicholson, Rowan UniversityFollow
Yide Shen, Rowan UniversityFollow
Darren Nicholson, Rowan UniversityFollow

Document Type

Article

Version Deposited

Published Version

Publication Date

2016

Publication Title

Journal of Higher Education Theory and Practice

Abstract

Institutions of higher education are placing greater emphasis on entrepreneurship education. Yet, in reality, few students will actually use their entrepreneurial skills to start a business. Instead, many will go to work for existing organizations as intrapreneurs – those who contribute to entrepreneurship at the firm level. This paper describes how we developed and implemented a team project using the Net-Enabled Business Innovation Cycle (NEBIC) theory as a means to promote intrapreneurial intention in a Technology Entrepreneurship course. We also present pre- and post-project survey results showing that completing the NEBIC project increased students’ intention to become intrapreneurs.

Comments

The publisher (North American Business Press Inc.) of this article allows a published version to be deposited in an institutional repository.

Recommended Citation

Nicholson, J., Shen, Y., & Nicholson, D. (2016). Increasing Intrapreneurial Intentions among Business Students: Using a Net-Enabled Business Innovation Cycle (NEBIC) Theory Team Project. Journal of Higher Education Theory and Practice, 16 (3), 84-93.