Document Type
Article
Version Deposited
Published Version
Publication Date
January 2008
Publication Title
Business Research Yearbook: Building Bridges in a Global Economy
Recommended Citation
Lee, Jooh; Lucius, Harold; and Habte-Giorgis, Berhe, "Empirical Study of the Strategic Impact of Major Maketing Factor on Firm Performance" (2008). Rohrer College of Business Faculty Scholarship. 84.
https://rdw.rowan.edu/business_facpub/84
