New Perspectives on the Strategic Linkages betw. Marketing Factors, R&D, Firm Performance

Authors

Jooh Lee, Rowan UniversityFollow
Harold LuciusFollow
Berhe Habte-Giorgis, Rowan UniversityFollow

Document Type

Article

Version Deposited

Accepted for publication (PostPrint)

Publication Date

Summer 2008

Publication Title

Journal of International Business Disciplines

Comments

https://faculty.utrgv.edu/louis.falk/jibd/

Recommended Citation

Lee, Jooh; Lucius, Harold; and Habte-Giorgis, Berhe, "New Perspectives on the Strategic Linkages betw. Marketing Factors, R&D, Firm Performance" (2008). Rohrer College of Business Departmental Research. 85.
https://rdw.rowan.edu/business_facpub/85